Key Responsibilities:

1. Marketing Strategy Implementation

-Lead implementation of innovative projects and campaigns, including new product launches, promotions, and digital marketing initiatives.

-Assist in developing and executing brand marketing plans aligned with overall business strategy.

2. Market & Consumer Insights

-Collect and analyze consumer, channel, and competitor data to generate actionable insights.

-Collaborate with sales and channel teams to enhance customer experience and drive solutions.

3. Cross-Functional Collaboration

-Work closely with R&D, supply chain, finance, and customer development teams to ensure timely project delivery.

-Participate in annual budgeting and category planning, monitor execution, and recommend improvements.

4. Project Management

-Manage timelines and budgets for marketing projects, ensuring on-time delivery.

-Track key performance indicators (KPIs) and report campaign effectiveness regularly.

Requirements:

• Proven brand development skills with a strong track record in innovation (0-1 innovation experience required).

• 5+ years of marketing experience in the FMCG industry, especially in food and beverage.

• Balanced strategic, analytical skills and out-of-box thinking

• Passion for food, consumer understanding and high performance

• Strong business acumen and knowledge of innovation process management.

• Excellent project management skills, with the ability to work independently in a fast-paced environment.

• Good communication skills and stakeholder management solution-oriented

• Integrity, honesty, accountability, open minded

• Fluent in English.

Same as above.