Job purpose：
Pioneer and implement M&M’s new business model in China, with a close global partnership.
Responsibility:
1. Lead M&M'S brand and portfolio management for a new business model:
- retail store design and construction governance
- retail portfolio pipeline development
- retail marketing activity development and instruction
- retail Visual Management
- new channel portfolio and activity development
2. Develop One M&M'S digital（CRM） strategy and experience
- Fan Club
2.0
- Omni-channel and retail store system synergy
- Virtual M&M'S experience
Requirement:
- 7 + years of experience in retail marketing and brand marketing
- CRM/digital-related experience is preferred
- Fluent in English writing and speaking
- Strong learning agility
What can you expect from Mars?
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Work with diverse and talented Associates, all guided by the Five Principles.
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Join a purpose-driven company, where we’re striving to build the world we want tomorrow, today.
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Systematic learning and development support from day one, including access to our in-house Mars University.
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An industry-competitive salary and benefits package, including a company bonus.
