和路雪中国 · 客户发展部 Customer Development

Assistant Key Accounts Manager - JD Channel

20k-25k/月  /  上海

2025-11-18 更新

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公司简介

和路雪中国

"梦龙冰淇淋公司(The Magnum lce Cream Company)是全球最大的的冰淇淋公司。公司以“冰淇淋,让生活更美好为使命,旗下拥有梦龙、和路雪、Ben&Jerry's和可爱多等众多享誉全球的冰淇淋品牌,依托在全球市场部署的近 300 万台冰柜,产品行销 80多个国家和地区。 2024年3月,联合利华宣布剥离冰淇淋业务,致力于打造一家专注于冰淇淋品类的全球领军企业;2025 年3月,全新的冰淇淋公司被正式命名为“梦龙冰淇淋公司”,总部设于荷兰阿姆斯特丹。 在华业务方面,自1993年进入中国市场以来,和路雪中国凭借其深厚的技术积淀、鲜明且契合本土需求的品牌理念、卓越的创新实力,以及严格的质量与安全标准,始终稳居冰淇淋行业领先地位。 2025年4月,梦龙投资(上海)有限公司注册成立,以整合原联合利华在中国的冰淇淋业务,目前全资控股和路雪(中国)有限公司。上海同时成为梦龙冰淇淋公司的亚洲总部。依托其在中国市场的成熟运营体系,梦龙冰淇公司将持续为中国消费者提供高品质的冰淇淋产品与世界级服务。"

职位属性

招聘类型:社招
工作性质:全职

职位描述

JD & JD POP management

JD FGS business

·       Achieve JD net sales and well-manage relationship with site to ensure resource.

·       Set, manage and monitor TP’s operation strategy, plans and execution of JD in terms of merchandising, activity planning, customer service and logistic delivery.

·       Be respond for the JD performance of key metrics like GMV, P&L, Stock Turnover, and coordinate with EMKT on evaluating UV, Conversion, AUS, Member and New User performance in order to increase brand sales and profit.

 

JD POP business

·       Be responsible for JD POP business and distributor management.

 

Business Analysis & Reporting

·       Analysis of sales, site performance, category insight, campaigns performance.

·       Ongoing analysis of key business metrics including classification and key item sales, site traffic, conversion, member growth and consumer behavior, marketing programs.

 

E-marketing & Operation

·       Constantly improve site usability together with marketing team and TP.

·       Direct and implement regular JD event to generate more traffic and sales.

·       Responsible for keeping track and updating monthly marketing calendars, sending correspondence with updates to TP or internal team.

·       Create reports to analyze marketing results.

·       Track and analyze competition in JD platform.

·       Develop eCRM communications plans for site performance growth, retention & conversion.


任职条件

·       Minimum 3 years experience in Ecommerce area in multinationals

·       Strong background in JD operation is a must

·       Good at P&L and ROI management

·       Strong customer and consumer focus and knowledge in business.

·       Excellent interpersonal skills with strong adaptability into a dynamic environment

·       Preferred to be creative with entrepreneurship spirit and can work independently

·       Bachelor degree above