和路雪中国 · 品类与渠道发展 Category and Channel Development

Assistant CCD Manager / CCD Supervisor

16k-25k/月  /  上海

2025-11-06 更新

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公司简介

和路雪中国

"梦龙冰淇淋公司(The Magnum lce Cream Company)是全球最大的的冰淇淋公司。公司以“冰淇淋,让生活更美好为使命,旗下拥有梦龙、和路雪、Ben&Jerry's和可爱多等众多享誉全球的冰淇淋品牌,依托在全球市场部署的近 300 万台冰柜,产品行销 80多个国家和地区。 2024年3月,联合利华宣布剥离冰淇淋业务,致力于打造一家专注于冰淇淋品类的全球领军企业;2025 年3月,全新的冰淇淋公司被正式命名为“梦龙冰淇淋公司”,总部设于荷兰阿姆斯特丹。 在华业务方面,自1993年进入中国市场以来,和路雪中国凭借其深厚的技术积淀、鲜明且契合本土需求的品牌理念、卓越的创新实力,以及严格的质量与安全标准,始终稳居冰淇淋行业领先地位。 2025年4月,梦龙投资(上海)有限公司注册成立,以整合原联合利华在中国的冰淇淋业务,目前全资控股和路雪(中国)有限公司。上海同时成为梦龙冰淇淋公司的亚洲总部。依托其在中国市场的成熟运营体系,梦龙冰淇公司将持续为中国消费者提供高品质的冰淇淋产品与世界级服务。"

职位属性

招聘类型:社招
工作性质:全职

职位描述

Main Purpose of this role:

Develop category growing strategy of TMICC China key accounts in terms of channel strategy,

drive brand success though implements right portfolio/ price /promotion /activity / etc.

Lead category operation excellence and dynamic resource management to ensure top line and P&L business delivery.


KEY RESPONSIBILITIES

1. Category & Channel Priority in KA channel

- Lead shopper insight into key account channel, achieve business and P&L target through identifying business opportunities, business initiative execution and trade budget control

- Develop 6P from category lens fit into key account channel scope

2. Monthly/Quarterly business forecast & landing, including volume, GSV, TTS & TO

-Close work with NCCD to customize the national category plan forecast on COTC, NPD, promotions with dynamic management

-Delivery S&OP and P&L via trade spending management, include TTS&BMI

-Work with NSMM to develop category and customer instore experience

3. Category Premiumization & Digitalization

-Lead promotion digitalization agenda

-Facilitate brand and product digitalization agenda with CDEx team

4. Operation Simplification

-Drive CCD simplification agenda



任职条件

Requirements:

-Bachelor’s degree or above

-3 -5 years FMCG working experience

-Good communication and business acumen

职位要求

  • 学历要求:本科