雅培 · Established Pharmaceuticals

Senior Digital Manager

薪资面议  /  上海

2025-04-09 更新

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职位属性

  • 招聘类型:社招
  • 工作性质:全职

职位描述

1.Customer engagement model design and pilot by leveraging Multi-channel integration.

2.Customer Journey design and digital Use case implementation with key stakeholders

3.Emerge customer engagement models cross industry and adopt advanced technologies to enhance customer experience

4.Develop and embed digital solutions/Platforms and support Innovation&Digital Director to drive digital transformation.

5.Multi- Stakeholder Management including Global and Local cross- functional team.

6.support Innovation&Digtial Director for digital capability building to further equip sales force and other customer-facing team with digital assets, in their digital transformation journey

7.Integrate current digital resources, coordinates and collaborates with BU heads, Brand Managers, Sales and Trade teams and others to design, build and sustain high business impact

任职条件

Experiences:

1. 5+ years of experience in an international healthcare business, focusing on customer engagement model and multi-channel integration.

2.Consulting firm experience for Innovation projects design and implementation, is a plus

3.Digital solution design with business value driven thoughts

4.Solid background in Digital combined with commercial background (marketing, strategy. etc.)

5.Having a know-how of managing IT related projects will be helpful; Familiarity with IT systems implementation/ process automation

6.Exposure to senior Digital/CRM/Marketing Roles involving analytics as well strong understanding of the entire sales process

 

Skills and Competencies Required:

1.Proficient in verbal and written communication

2.Fluency in English (written and spoken)

3.Understanding of how to use digital marketing tools

4.MCE Market Practices & New technologies

•Familiarity of Multi-Channel and Omni-Channel market practices and trends; emerging customer engagement models within pharma and outside pharma

•Familiarity on emerging new technologies available for better customer experience

5.Technology knowhow and Data Environment

•Familiarity in digital platforms, Big Data/ AI tools and derive insights from data/ reports

•Basic understanding of databases, data sources; data mining techniques through digital tools and dashboards; How to manage data and control quality

•Familiarity with engaging audiences through remote and digital tools

6.Project management experience and expertise

7.Experienced in cross functional roles in matrixed organizations

8.Strong business acumen and interpersonal skills