莱卡公司 · 上海分公司

Marketing Account Manager, Brands & Retail

薪资面议  /  5年  /   上海

2025-01-24 更新

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职位属性

  • 招聘类型:社招
  • 工作性质:全职

职位描述

• Understand the domestic active & outdoor sports market including the new trends, the changes of the consumer needs, new technologies and domestic brand players etc.

• Work with sales team to develop pull through business plan in sports market, and accomplish personal target on driving the specification and identification growth for domestic business under these categories.

• Develop detailed, executable account plan based on the understanding of the market dynamic and deliver the account plan to hit the specification and sales target.

• Build up relationship with multi-level personnel at brand, especially in the complex organization, influence the decision makers, influencers, and transform the initial interest to business deliverables.

• Responsible for managing the key brand accounts; fully leverage resources to value sell the tangible/intangible product/service to customers throughout the value chain.

• Aligned with business strategy, implement the local programs with local supply chain mills, brands and retailers. i.e. the innovation concepts roll out.

• Work closely with sales and MC team for the co-brand opportunities, and evaluate the economics of the programs to ensure the right ROI. As a result, driving both the specification and identification through co-brand activities.

任职条件

• At least 5 years of working experience in sales, business development or brand marketing function.

• Working experience in active or outdoor sports apparel or textile industry is preferred with base knowledge of domestic brand business.

• Excellent communication and inter-personal skills.

• Value chain understanding & good value seller with “differentiation” mindset and with spirit of understanding customers’ needs.

• A team player, be able to work closely with teams, and utilize internal resources.

• Independent, proactive and self-motivate.

• Fluent English in both of oral and writing.

• Frequently travel is required.

职位要求

  • 学历要求:本科
  • 工作经验:5年
  • 外语要求:Fluent English in both of oral and writing

公司福利

  • 良好的培训发展机会
  • 有竞争力的薪资
  • 丰富的活动
  • 带薪年假
  • 商业保险
  • 年度旅游