Purpose & Overall Relevance for the Organization:
• Supports the brand communications teams and the line manager by coordinating all communications
related to planning activities.
• Manages and Tracks on all MWB related analysis and reports on a regular basis, working as a key
contact for finance from BA team.
Key Responsibilities:
Reporting
• Consolidates and supports marketing campaign executional information from different categories
communications teams and develops monthly marketing campaign report
• Coordinates and consolidates inputs required for APAC / Global reporting purpose.
• Consolidates competitor information from different agencies and develops monthly competitor
review report.
• Shares Hong Kong’s and Taiwan’s brand communications teams with China’s current and future
brand communications campaigns’ information on a monthly basis.
Planning
• Coordinates and plans agendas for Brand Communications team meetings, x-functional meetings, xregions meetings and sends meeting minutes.
• Supports the OTIF delivery of marketing campaigns by implementing a tracker with clear deadlines
on key milestones and levels of approval defined based on the importance of the campaign
• Supports the planning and the execution of the quarterly trade meetings
Financial
• Tracks the Brand Communications marketing working budget as set according to the Marketing Plan
INTERNAL
• Prepares the Brand Communications marketing working budget summary sheet monthly (per
submitted monthly MWB forecast to finance).
• Tracks the Brand Communications operating expenditure according to T&E plan and OT permissible
limits.
• Support the planning of the following year’s MWB based on the guardrails & targets set by
Global/APAC during budget planning
• Submits the monthly operating expenditure forecast to finance.
Systems and Processes
• Maintains Commitment Request and Budget Tracking process within the team by coordinating
between Media Senior Manager and Brand Communications Senior Managers.
Others
• Other job-related work assigned by the line manager
Key Relationships:
• Brand Communications Teams
• Retail Marketing,
• Marketing Operations,
• CTC team
• Sports Marketing team,
• Purchasing and Finance,
• Global/Regional Marketing
• Advertising, Media Planning and Buying and New Media Agencies, Audio / Visual Production Houses,
Customers / retailers
KPI
• On time reporting of MWB and OPEX monthly forecast
• On time reporting of monthly competitor activity
• Full compliance with purchasing process
• On time in full execution of the trade meeting with the identified area of responsibility
• On time reporting to Global / APAC requestsTransparency of campaign execution status
•
Knowledge, Skills and Abilities:
• Strong project management skills
• Attention to detail
• Strong Excel skills
• Team player with a service mindset
• Excellent interpersonal/communication skills
• Ability to multi-task
• Open-mindedness
• Well organized and self-motivated
INTERNAL
• Results driven, proactive & able to work autonomously
• Ability to work effectively under pressure and to tight deadlines.
Requisite Education and Experience / Minimum Qualifications:
• Minimum 8 years experience with at least a bachelor’s degree (in marketing, communications or
business preferred)
• Previous experience in marketing coordination in the retail goods, advertising, PR, and/or Creative
Services industry in China
• An interest and desire to participate in and learn about sports and lifestyle/fashion i.e. a sports
enthusiast
• Working knowledge of Microsoft products
• Good Mandarin written and spoken fluency preferred
• Excellent written English
• Passion for sports
