Club Med · office 办公室

E-Commerce Manager - Office

薪资面议  /  3年  /  上海

2018-12-19 更新

该职位HR要求填写
特殊信息

请用微信扫码后投递

因联合利华仅允许通过微信端网申
请注册/登录后直接点击“立即投递”扫码到微信端填写简历

若你发现本职位存在违规现象,欢迎举报。

提交成功

3s后自动关闭!

举报职位

职位属性

  • 招聘类型:社招
  • 工作性质:全职

职位描述

E-commerce

• Marketplace marketing planning: support line manager to develop a strategic, holistic and result-driven marketing plan to power up digital and accelerate the business growth of Fliggy

• Be responsible for Fliggy overall performance, including planning/ products development /promotion/ data analysis / improvement for search rate conversion rate and sales volume.

• Manage major calendar of E-Commerce business campaign, follow up planning execution evaluate and analyze the activity results, and come up with the improving planning;

• Work in close proximity with Marketing team to develop and execute brand plans in this strategic channel and create 360 degree plan

• Closely coordinate with operation agency to make sure capacity is optimized for each campaign, can support the estimated forecast volume and achieve logistic KPIs

• Daily audit of the platform stores, in terms of all the landing pages & product detail pages, pricing, to make sure they are aligned with brand's online strategy and positioning.

• Monitoring & reporting: Keep monitoring all e-commerce activities results and KPI and adjust when necessary; Monitoring industry trends, best practice and competitor activities.

SCRM

• Develop social CRM channel to acquire new leads and convert to sales

• Work closely with IT to assure data capture, quality and continuous feedback on any enhancement needed to cope with business needs

• Leverage Wechat / Ali ecosystem to expand data pool to support omni sales channel

• Online customer journey development to enhance customer satisfaction and experience, consequently increase brand preference and sales

• Manage loyalty program and membership campaign to recruit, retain and keep loyalty

任职条件

Profile requested

Education : Bachelor degree in e-business, tourism, marketing or equivalent

Job experience : More than 3 years working experience with E-commerce and CRM background; at least 2 year experience in e-commerce platform and CRM position.

Skills requested

Knowledge : Familiarity on CN e-commerce and CRM players

Skills : Excellent communication & negotiation skills, fast learner, logical thinking, business sense

Technical skills (tools…) : Familiar with office software

Languages : Frequent in both written and spoken English

Behaviour : Self-motivated, proactive, result-oriented, able to work under pressure

职位要求

  • 学历要求:本科
  • 工作经验:3年
  • 外语要求:English