MAIN PURPOSE
To propose, support, coordinate and implement the PR & communication activities.
To manage KOL, celebrity and media relationship and to secure exposure opportunities.
KEY RESPONSIBILITIES
- Publicity planning assistance
- KOL, celebrity and media relationship maintaining
- Media feature, photo shooting and celebrity & KOL dressing opportunities pitch and handling
- Assist press release & other communication materials write-up, distribution and monitoring
- Print media advertorial, advertisement, OOH content and layout coordination & control
- Media status observation in regular bases (media ranking by city/category, media personal evaluation, etc., new-comers analysis, etc.)
- Media trip arrangement
- Assist publicity tasks in event or other assignment
- Assist with internal financial and administrative works, such as vendor code setup, payments, and contract execution, etc.
JOB PROFILE (FOR RECRUITMENT PURPOSE ONLY)
- Bachelor degree and above
- 2-3 years solid Public Relations experience in multinational prestige industry or in leading PR agency. KOL and celebrity management experience is preferred.
- Excellent proficiency in English and Chinese
- Strong communication, negotiation and interpersonal skill with good team spirit
- Willing to take challenge, good time and complexity management capabilities.
- Detail-oriented, with ability to cope with changes.
- Mature, proactive, self-motivated