联合利华-Unilever · 市场 Marketing

Global Assistant Brand Manager Dove Skin Cleansing China & Greater Asia

薪资面议  /  上海

今天 12:48 更新

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公司简介

联合利华-Unilever

"联合利华是全球最大的快消品企业之一,业务涉及美妆与健康用品、个人护理用品、家庭护理用品、食品营养等领域。公司旗下品牌产品畅销190多个国家和地区。每天有34亿消费者在世界各地使用联合利华的产品。2023年公司全球营业额达596亿欧元。   中国是联合利华全球最重要的三大增长市场之一。联合利华在中国累计投资超30亿美元,在上海设立了北亚区总部、全球研发中心,在全国设有8大生产基地及物流中心,直接雇佣7,500名中国员工。目前,公司在中国运营40个知名品牌,包括清扬、力士、多芬、凡士林、奥妙、金纺、家乐等,为中国80%的城市家庭提供生活日用产品和服务。 "

职位属性

招聘类型:社招
工作性质:全职

职位描述

RESPONSIBILITIES

•Support line manager in defining the Partnerships & Collabs strategy and multi-year roadmap for design markets, ensuring cultural relevance by market and clear phasing.

•Translate platform strategy into concrete innovation briefs (SCL & DEO): partner with Global R&D (including fragrance), CMI, and Global SC to run projects from concept to launch.

•Scout and assess partners/IPs with Procurement/PR team, using clear brand fit and “LE criteria” (truly limited, social-first, optimal incongruence, values fit); support negotiations and onboarding.

•Lead day-to-day innovation project management of select LE/Collab initiatives, operating with autonomy and urgency to remove blockers and move cross-functional teams toward delivery.

•Co-create disruptive, social-native creative assets with agencies; design for FOMO, collectability, and community engagement; ensure assets land as “designed to go viral.”

Experiences & Qualifications

•3+ years in Marketing with experience in Beauty & Personal Care.

•Proven experience working across diverse markets; strong appreciation for local culture; ability to spot and leverage market, social, and cultural shifts.

•High ambition for product development and a track record of running innovation with global cross-functional teams (R&D, CMI, SC) and external partners/agencies.

•A passionate crafter who doesn’t compromise on delivering outstanding brand experiences, even in high-pressure circumstances.

•Evidence of building social-first creative that drives talkability, FOMO, and brand fame; strong eye for craft and beauty.

•A specialist in influencer marketing and social content.

•Excellence in influencing a wide variety of stakeholders; experience effectively managing and driving relationships with social, design, and licensing agency partners independently.

•Ability to work autonomously in a fast-paced environment; comfortable navigating ambiguity; able to remove barriers and move the brand agenda forward with support from the line manager when needed.

•Previous experience across multiple markets with sensitivity to local culture and executional nuance (China/Asia, Europe/UK, LATAM/Brazil, India) is highly valued.

•Experience with limited editions, brand partnerships/licensing, or culturally led campaigns is preferred; familiarity with IP/royalty processes and procurement is a plus.

任职条件

Same as above.

公司福利

  • 年轻有爱有想法的同事
  • 周末双休
  • 世界五百强快消
  • 优良学习成长环境
  • 全方位的培训
  • 绩效奖金
  • 年终奖金
  • 通讯补贴
  • 交通补贴
  • 工会福利