梅特勒 托利多 · 实验室仪器事业部

20668-Marketing Manager

薪资面议  /  上海

今天 10:56 更新

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职位属性

  • 招聘类型:社招
  • 工作性质:全职
  • 性质:其他

职位描述

* Develop and implement integrated marketing strategies to boost brand awareness and sales.

* Lead product management activities including product lifecycle management, roadmap planning, and feature definition for a diverse portfolio including pipettes, tips, pipetteX software, cell counters, and more.

* Define and execute service strategies to improve customer experience and support revenue growth.

* Conduct market research, competitor analysis, and customer feedback to inform product development and marketing initiatives.

* Collaborate closely with sales, R&D, service teams, other lab teams and stakeholders (SBU) to ensure alignment and successful execution of strategies.

* Manage multi-channel marketing campaigns, including digital, events, and communications.

* Oversee the creation of marketing content, product documentation, and service materials.

* Monitor and analyze market trends, product performance, and service metrics to drive continuous improvement.

* Manage budgets and resource allocation across marketing, product, and service activities.

任职条件

* Education

* Bachelor’s degree in life science including but not limited to Biology, Biochemistry, Molecular Biology, Microbiology, Genetics, Biotechnology

MBA preferred.

* Working years

* At least 5 years of experience in marketing and product management, ideally in scientific instruments, laboratory equipment, or related industries.

* Professional skills

* Strong English communication skills are essential for effective collaboration and communication with international colleagues.

* Demonstrated ability to manage both marketing and product/service strategies effectively.

* Strong analytical, communication, and leadership skills.

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