Position Description

The Tianjin Juilliard School seeks a creative and strategic Senior Graphic Designer to bring Juilliard’s mission to a global audience, expanding the school’s brand presence in China, Asia, and beyond. A storyteller at heart, this individual will play a key role on the Marketing team, collaborating with other departments to create and develop inspiring visual materials in support of institutional marketing goals including brand awareness, education, recruitment, and more. 

This Tianjin-based position is responsible for creating and maintaining key visual assets of Tianjin Juilliard’s brand including all visual communication materials for print and digital, as well as upholding Juilliard and Tianjin Juilliard brand guidelines. This individual should bring a passion for building cultural understanding through nuanced visual communications and represent the school’s vision and values. Consistent communication and collaboration with colleagues from both New York and Tianjin campuses will be critical to the success of this position.

天津茱莉亚学院正在寻找一名高级平面设计师，将茱莉亚学院的使命带给全球观众，以扩大学院在中国、亚洲及其他地区的品牌影响力。 该设计师作为一位“故事讲述者”，将成为市场部的关键成员，并将与其他部门合作创作丰富多样的视觉材料，以实现包括品牌建设、教育、招生等在内的学院市场营销目标。

该职位位于天津，主要负责创作和维护天津茱莉亚的关键视觉材料，包括所有印刷和数字视觉传播材料，并维护茱莉亚学院和天津茱莉亚学院的品牌准则。 此设计师应该对跨文化沟通充满热情，能够通过视觉设计传达对文化交流的理解，并体现出学院的发展愿景和价值观。与纽约团队和天津校区的同事保持良好沟通和协作是该职位获得成功的关键。

Main Responsibilities

 Design & Visual Communications

• Maintain and shape Tianjin Juilliard’s visual identity and usage guidelines.
• Assist with the development and execution of the school’s branding strategies and visual communication plans, including campaigns, and plans for all visual communication materials.
• Lead and oversee all design projects from concept through completion, including work processes and deliverables; ensure the consistency, quality and timely delivery of projects and campaigns.
• Develop brand collateral that reflects the School’s mission and values at the highest level.
• Collaborate with internal teams to conceptualize and produce a wide range of materials including but not limited to: posters and banners, viewbooks, brochures, concert programs, atrium cards, flyers, digital assets, advertisements, animation, event collateral, and merchandise.
• Oversee design and production of visual assets for key institutional events, artistic performances and special events.
• Provide ad hoc support to the Marketing team, departments, and NY colleagues per reasonable requests.
• Supervise design freelancers and vendors to ensure consistency and quality of all printed and produced materials.
• Manage and regularly update the design database.
• Oversee the internal photo gallery and maintenance of archives for design projects
• Stay current with design industry trends, best practices and standards for design software and technology to ensure that the designs remain innovative and competitive.
• Other duties as assigned.

主要职责

设计与视觉传达

• 负责维护和建设天津茱莉亚学院的视觉形象设计和使用标准。
• 协助制定和实施学院的品牌战略、品牌活动规划以及所有视觉材料的创作计划。
• 创建并推进设计项目，包括工作流程和可交付成果； 确保项目和活动的一致性、成果质量和及时交付。
• 发展和监管品牌及品牌相关衍生品，确保其能够以最高水平展现学院的价值观和使命。
• 与团队合作，设计构思和实现以下材料的创作，包括但不限于：海报和横幅、画册、折页、音乐会节目册、传单、广告、动画、活动相关宣传材料和衍生品。
• 主导推进学院活动、艺术表演和特别活动的设计项目。
• 根据合理要求为市场部、其他部门和纽约的同事提供支持。
• 根据需要协助寻找、监督并管理适合学院需求的供应商，完成相关项目。
• 定期管理和更新设计资料数据库，以及学院内部图片库。
• 掌握设计行业趋势、设计软件和技术的最佳实践标准。
• 团队分配的其他职责。

Qualifications

• Bachelor’s degree or above in graphic design, artistic design, visual communication, or related major.
• Ideally at least 5 years of working experience in providing design services in a business, non-profit, or school environment.
• Must bring creative ideas and the ability to conceptualize cutting-edge creative campaigns, through print and digital design skills.
• Strong expertise in Adobe Creative Suite and Microsoft Office, a strong portfolio demonstrating breadth and depth in successful design projects is required.
• Excellent planning and project management skills.
• Ability to manage multiple projects and meet deadlines.
• Fluency in English and Chinese is a must.
• Proactive and avid learner.
• A good communicator with an open and collaborative style.
• Knowledge or experience in classical music, performing arts, or educational institutions would be a plus.
• Working knowledge or experience with social media and websites preferred.
• Must have a passion for and commitment to exceptional quality.
• Well-organized and extremely detail-oriented.

应聘条件

• 平面设计、艺术设计、视觉传达或相关专业本科及以上学历。
• 拥有 5 年及以上在商业、非营利组织或学校环境中提供设计服务的工作经验。
• 具有通过平面设计和数字设计带来创意想法和顶尖创意活动的能力。
• 在Adobe Creative Suite 和 Microsoft Office 使用方面具有极丰富的专业知识，需展示能够体现深度和广度的设计作品集。
• 优秀的项目规划和管理能力。
• 能够管理多个项目并按时完成任务。
• 必须精通中文和英文。
• 积极、主动且热心的学习者。
• 具有开放和协作的风格，能够与团队良好的沟通。
• 如具有古典音乐、表演艺术或教育机构方面相关的知识或经验，将会被优先考虑。
• 具有中英文社交媒体和网站方面的工作知识或经验者优先。
• 必须对卓越品质充满热情并致力于将其实现。
• 具有良好的条理性且非常注重细节。

Qualified candidates should submit following materials for application:

• A cover letter describing why you are interested in this position and how you can contribute to The Tianjin Juilliard School
• Current C.V. focusing on relevant experience
• A portfolio showcasing design works and creative campaigns
• Qualified applicants will be contacted for an interview

符合条件的应聘者应提交以下申请材料：

• 一封求职信，描述您为何对此职位感兴趣以及您将如何为天津茱莉亚学院做出贡献
• 最新简历，并能够展示出相关经验
• 展示设计作品和创意活动的作品集
• 我们将与合格的申请人联系进行面试