Role Purpose

The Sales Operation Coordinator provides comprehensive operational support to the Cymer China Sales Team. This role manages the end-to-end sales administration process. The position also acts as a Key User for sales-related systems and contributes to process improvement initiatives to enhance efficiency and compliance.Key Responsibilities

1. Sales Team Support

Prepare and maintain sales materials, reports, and dashboards for management and account teams.

Perform data analysis on pipeline, quotation conversion, delivery status, and AR performance.

Manage contract and PO documentation, ensuring accuracy and compliance with internal policies.

2. Process Improvement

Identify and implement improvements in sales operations processes, focusing on cycle time reduction, automation, and data quality.

Participate as a contributor in improvement projects, ensuring deliverables are met and benefits are measured.

3. Core Operations

T&M Quotation & Order Booking: Monitor quotation status and validity

initiate PO creation and ensure smooth booking.

Other Account Support: Perform ad-hoc tasks such as data collection, status checks, and stakeholder follow-up.

Order Handover: Validate OnPulse quote and customer order details before triggering booking

ensure accuracy of pricing, delivery terms, and payment milestones.

Qualifications

Education: Bachelor’s or Master’s degree in related field.

Experience: Previous experience in sales operations, order management, or logistics

semiconductor industry experience preferred.

System Skills: Proficiency in ERP systems (SAP/Oracle) and MS Office

Key User experience is a plus.

Communication: Strong interpersonal and written communication skills in English and Mandarin.

Other Skills: Detail-oriented, organized, and capable of managing multiple priorities

process improvement mindset.

Compliance Awareness: Familiarity with export control and document compliance requirements is an advantage.

Diversity and inclusion

ASML is an Equal Opportunity Employer that values and respects the importance of a diverse and inclusive workforce. It is the policy of the company to recruit, hire, train and promote persons in all job titles without regard to race, color, religion, sex, age, national origin, veteran status, disability, sexual orientation, or gender identity. We recognize that diversity and inclusion is a driving force in the success of our company.

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