3 Best things about the job:

1. You will be working on competitive brands that continuously make impact in the market.

2. Working with a fast growing and developing team of performance media specialists

3. Expand your knowledge by connecting and sharing with your peers across the team, including SEO, e-commerce, social, strategic planning etc.

In this role, your goals will be:

In three months:

·      Be familiar with clients and key stakeholders

·      Build good relationship with your team

·      Well understand brand, product lines and key campaigns

·      Taken ownership and management of client accounts, including hands on implementation and optimization of search and feeds ad campaigns.

·      Formulate tactical media plans that deliver on media objectives

In six months:

·      Independently and efficiently communicate with internal teams, build relationships with key stakeholders

·      Consistently assure accuracy of daily work including campaign execution, optimization, review with data analysis and output solid learnings.

In Twelve months:

·      Achieve the clients’ annual KPIs effectively and efficiently.

Responsibilities of the role:

As a ad campaign manager

·      To identify and understand clients’ priorities, concerns, challenges, drive business growing.

·      To create performance media tactics on traditional search engines/ social platforms, which are inclusive of Red, Douyin, WeChat, Baidu, etc.

·      Optimize performance of campaigns and tactics to assess effectiveness.

·      Manage internal workflow, campaign execution and manage timeline to ensure all of media activities going smoothly.

·        Plays a mentorship role to junior personnel (performance specialist).

What you’ll need:

• 3+ years of search and performance marketing experience
• 4A media agency experience is required
• Well understanding of China performance media landscape and multi-channel differentiation
• Solid analytical and technical skills on SEM & programmatic, hands-on experience of major performance media system and tools, inclusive of Baidu/Red/Byte dance platforms.
• Hands-on experience of performance-driving ad campaign (leads generation/APP download) management and optimization
• Strong communication, follow-up, and problem-solving skills
• Eagerness to learn and remain knowledgeable on changes and developments in performance media landscape
• Fluent in English reading and writing
• Bachelor’s Degree

Additional qualifications include:

·      With experience on programmatic/social/E-commerce marketing

·      Got Red/Bytedance/Tencent certification.

·      Better to have experience in travel industry

·      Fluent in English speaking