公司简介

"百事公司是稳居全球500强的食品和饮料公司之一,业务范围遍及世界上近200个国家,拥有20+个年销售额超过10亿美元的品牌,诸如深受众多消费者喜爱的乐事薯片、百事可乐、桂格麦片、百草味等产品。"
"百事公司是稳居全球500强的食品和饮料公司之一,业务范围遍及世界上近200个国家,拥有20+个年销售额超过10亿美元的品牌,诸如深受众多消费者喜爱的乐事薯片、百事可乐、桂格麦片、百草味等产品。"
•Lead & Support Pepsi Brand performance review by integrating offtake(Nielsen)/penetration(kwp)/brand tracking (Kantar) to drive business decision.
•Drive & facilitate Pepsi communication development & performance reviewing to build iconic brand with providing the right consumer insights
•Drive E2E business view with connecting consumer insights to channel insights to drive real Pepsi Brand growth
•Learn & Landing global Pepsi new initiatives or frameworks in China by closely collaborating with both China & global team.
•Translate specific category strategies into Insights plans & actions for Pespi brand
•Prioritize analyses through hypothesis-building and identifies key issues
•Go beyond the obvious to identify analytical driven insights and deliver clear action plans for the business
•Strong collaborator and relationship builder, with ability to influence across the organization as well as external partners
•Excellent verbal and written communication skills, especially PowerPoint
•Understanding of PepsiCo business in region