About us:

Treasury Wine Estates (TWE) we are proud of our portfolio of brands that have tremendous heritage, rich quality, and a reputation for excellence across the globe. At TWE we are led everyday by our purpose, Boldly Cultivating. We are boldly cultivating value through our brands, wine, people & environment for enriched & joyful communities.

At TWE we cultivate our teams to be their very best. And in turn, our people push us to make bigger and bolder decisions. Our focus on Boldly Cultivating unites us as a global team – known for the experiences we create for our consumers, customers, partners, suppliers and our people.

About the role

This role is responsible for the:

• Development, delivery and execution of marketing materials & programs for national distributors and all related channels e.g. COFCO, C&D, Vats & LJLJ, potentially with scope extension to cover Ecommerce and national retailers
• Delivery of every piece of non-ATL related brand content, POS & trade presenters
• Takes the core brand activity and then makes it work across national distributor channel and its customers network
• Developing the go to market strategy and clear picture of success for sales execution for activities such as NPD, Online Promotions, and store renovation on ecommerce platform 

Key responsibilities:

• Develop, manage and execute ‘in full & on time, with excellence’ BTL elements of all key brand programs.
• Budget management and continuous tracking of $A&P spend for agreed projects
• Develop, manage and execute all ad hoc and ‘off the plan’ digital programs.
• Develop, manage and execute agreed sponsorship leverage programs.
• Closely monitor execution of key programs to capture leanings and drive for continuous improvement
• Build strong relationships with internal stakeholders to ensure clear communication, direction and execution of marketing programs
• Actively participates in continuous improvement around culture and personal development.
• Manage and nurture agency relationships – Event & Production, to achieve best results as well as seeking to bring new ideas to the table.
• Lead communication and engagement with sales team for key portfolio initiatives, develop key selling stories for brands
• Development and delivery of all relevant communication touch-points for sales execution.
• Input into development of key portfolio initiatives – with the viewpoint as the sales expert
• Input into annual brand planning process – with the viewpoint as the sales expert
• Responsible for complying with company policies, procedures and governance including Corporate Social Responsibilities, Risk Management and Health and Safety

About you:

• Managing multiple activities across multiple platform with tight deadlines
• Excellent time management required to overcome day to day operational challenges and demand from marketing/sales team.
• Manage relationships with agencies and suppliers
• Manage cross functional relationships to influence strategy and actions
• Positively embrace change and the opportunities it presents, whilst demonstrating the need to work smarter and with greater speed and flexibility