Overview of job

GroupM is the world’s largest media investment company and are a part of WPP. In fact, we are responsible for one in every three ads you see globally. We are currently looking for a director for plan and communication to join us. In this role, you will be responsible for managing digital media plans and campaigns.

At GroupM, our people are our strength and valuable assets we respect and care, which is why fostering a culture of diversity, equity, and inclusion is important to us.

We aim to create a workplace where employees with different backgrounds and perspectives are able to feel a sense of belonging, have equal opportunities to develop, explore, and display their talents to achieve the growth for both individuals and the organization.

Reporting of the role

This role reports to: Nexus Team Leader

3 Best things about the job:

1. Join a welcoming, collaborative, and professional team

2. Provide a robust learning program and free certification opportunity

3. Flexible working arrangements

In this role, your goals will be:

In three months:

• Have an understanding of each brand’s challenge for digital platform.

• Be able to synergize and manage digital campaigns independently.

• Client facing, evaluate brand digital strategy and performance result.

• Understand GroupM Nexus scope of work and working processes and establish cross-team collaboration.

In six months:

• Build a good relationship with specialists from client and media side.

• Visualize key improvement points cross teams and clients.

In Twelve months:

• Be the person whom the client and colleagues go to for day-to-day activities. Able to propose ideas and strategies to answer identified challenges.

Responsibilities of the role:

1 Serve as the primary point of contact for client and Nexus, ensuring seamless communication and coordination.

2 Having extensive experience and knowledge of the Red, Tencent, UD, Bytedance and other business-related platforms, work with team to ensure performance campaign plan, execution and review.

3 Quickly adapt to Nexus for both product delivery and service model.

4 Responsible for synergy campaign plan, execution, and review.

5 Coordinate cross function or agency cooperation.

6 Provide regular updates on the progress of annual projects to stakeholders within client.

7 Organize and host workshops to facilitate knowledge sharing and project advancement across the group.

8 Managing and nurturing junior traders to deliver campaigns successfully.

What you’ll need:

1 Bachelor degree or above;

2 Solid 5 years above and more experience working in digital marketing agency or media agency.

3 Good understanding of all performance-driven media tactics (SEM/Feed/Display), especially in Red and UD, 京准通

4 Demonstrate sharp, strategic & critical thinking and effective problem-solving skills.

5 Consistently exhibit natural curiosity and dynamism.

6 Effectively work collaboratively.

7 Innate ability to respectfully challenge the status quo.

8 Excellent communication skills and experience working across large media budgets.

9 Business proficiency in English and Chinese.

10 Team management