CLARINS · Marketing

Assistant Digital CRM Manager

薪资面议  /  5年  /   上海

今天 12:13 更新

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职位属性

  • 招聘类型:社招
  • 工作性质:全职
  • 职位类型:总部招聘

职位描述

• Responsible for developing annual ECRM strategy and scheme and operation for Tmall/JD/VIP/douyin

• Collaborate with EC team to craft online consumer experience and responsible for customer life cycle communication and run loyalty program

• Responsible for key customer loyalty KPI (2nd purchase rate, retention rate), and keep monitoring and drive for optimization

• Design and drive execution of new user cultivation program upon marketing calendar by leveraging sampling

• Work with internal and external technical team to develop ECRM solutions and lead TP & CRM agency on excellence of deliverables.

• Generate Insightful CRM report to support cross function team (sale, product, trade…) for improvement action

• Manage ECRM budget and ROI evaluation


任职条件

• Education/Degree:

- Bachelor or above

• Background including total years of experience

- 5+ year experience in ECRM or CRM

• Languages:

- English communications skills in verbal & written

• Soft and Leadership Skills:

- Strategic thinking & results-driven

- Communication and interpersonal skills


职位要求

  • 学历要求:本科
  • 工作经验:5年
  • 外语要求:有

公司福利

  • 年度健康体检
  • 五险一金
  • 商业保险
  • 补充公积金
  • 自用品
  • 专业培训
  • 生日礼包
  • 入职礼包
  • SPA体验
  • 内卖
  • 节假日礼包
  • 彩妆品领用
  • 团建
  • 春节红包
  • 带薪年假